There is no limit to how HOT an object can be, but
there is a limit to how cold an object can be. The coldest
possible is absolut zero degrees kelvin at -273.15 celcius
Thermal equilibrium.
Put an ice-cube into a glass of
Absolut, and energy (or heat) will
flow into the colder ice until it melts.
The drink cools until it reaches
thermal equilibrium at a uniform temperature T.
Temperature depends on how fast the atoms and molecules
which makes up the object can shake. The faster they shake
the warmer it is and the slower they shake the colder it is.
All materials has a point when the atoms are shaking the slowest
they possibly can. This state (or temperature) is called absolute zero
Absolut Zero is inteded to be used for promotional events,
as a teaser to even more increase the brand image at
bars, gifts, picnics, niche places (like the Ice Hotel) etc...
The bottle is for one to two drinks and comes
together with a capsule made of elastic foam
and works as a chill thermos as well as protection.